Wednesday, 2 November 2011

Mobile Websites - The Change in Trends

Trends have changed drastically in the past decades-new things and new technology has conquered the whole world. In the past when people used to spent considerable time communicating at social gathering, or activities. These days the scenario is completely different we now see people communicating more and more by using their cell phones.

Someone might be late getting home from the office, school or college, some might be running late to meet a friend, some might just be checking on distance family members, but there will be common theme among them , they all will be on their samrt phones either talking or texting. The usage and importance of cell phones has increased drastically, especially, after the arrival of smart phones,.I phones and Androids can be seen everywhere nowadays. .

According to Pew Research Center report one fifth of the population in America accesses web via cell phones every day. In 2010 the ratio increased to about 73 million Americans  Because so many people now access the Internet via their smart phones, this experience has to be catered with deliberate efforts in order to provide the users a good experience. And for that reason many website owners are developing their websites so they can be accessed via smart phones easily.

Now from the view of website owners many things are to be considered: with the main objective to make a good impression for the end user.. So what is it that end users are looking for when a business is developing a mobile phone website?
  • Users are looking for sites that gives adequate information in a brief manner and is specially designed for mobile phone user, meaning that the website is optimized with speed to reduce load times. Not only will this increase your traffic, but it improves the chances of users to return to the website or even bookmarking your site for future reference. 

Business can also advertise their websites by using a technology known as location aware technology that connects the users to your website when the user approaches a certain geographical location. Another advantage to having a mobile website is higher ranking on search engines. For example, Google and Yahoo will rank your site before those sites that cannot be accessed through mobile phones. Portability of mobiles is the key advantage that means anything can be accessed anywhere at anytime.

More efficient technology is used for mobile phone websites in order to make it glossier. Similarly a technology known as QR codes is used ( Quick Response Code) by mobile websites as it enables the storage of increased capacity of information, plus is more readily readable. Because of all these advantages it is comparatively than print pages as well.

For more information, on how you can obtain your smart phone website, please visit us at: http://www.mobile-websites.co/ or check us out on Facebook.website

Friday, 28 October 2011

Mobile Websites – Learn to Optimize Them Correctly

As mobile browsing has gained popularity and continues to grow, many webmasters have started to think of ways to optimize their websites for these new users. The optimization process of websites for web browsing requires some general rules to be followed which need to be taken into account. When it comes to the mobile users, there is also a need to make some decisions concerning how the mobile users would be allowed to access it.

Before designing the mobile website, and as a first step, it is important to decide how you would want the mobile users to access your page. For this, there are many different options available-- from automatic mobile page generation under same URL to having a dedicated page for the mobile users with some sub domains for the mobile devices. 

If the same URL is used for both the mobile device and the desktop the benefits could be many. The biggest of all being that the users would not have to remember different URL’s; they can simply enter it on the device, can have it originated from the RSS feed or even can follow a link from some other website to view some specific content. For this you just need to strip or modify the content as per the capabilities of the mobile website clients. However, the scope is very limited for instance if the content of the website is complex or too dynamic it might become impossible to do so. 

It is argued by many that it is redirecting based on browsing, which is fundamentally wrong. According to them, a webpage should adapt to the capabilities and limitations of the browser and should then adapt to them accordingly despite considering the type or the age of the browser. You don’t need to be specific to this and can do it anyway since it’s quite logical to present different content based on the browser, considering the fact that the needs of the mobile users are quite different from those of the desktop user, that’s why you need your own mobile website. For instance a desktop user could surf the web and look at the new films appearing on the cinema in the upcoming months, however it’s quite possible that the mobile user is out on the road and is looking for the availability of the tickets to watch the latest movie.

The addition of a sub-domain to your website there is another way to make your website accessible for the mobile users. The most commonly used is mobile, represented as: mobile.yourcompany.ltd. This addition of the sub-domain gives you the advantage to deliver the content to the mobile users than the desktop users. With this you can think of many different ways to adapt to the needs of the mobile users as the mobile users require content and information to be more specific compared to the desktop users who need random information. 

So, keep these things in mind and get in touch with a professional to have your mobile website designed and optimized for more exposure and sales.

Next, for more information on how you can obtain your mobile phone website, please visit us at: http://www.mobile-websites.co or check us out on Facebook